Ford Motor Company, the Texas Ford Dealers, and the Dallas Cowboys are excited to announce a long-term sponsorship extension and naming rights agreement at the Cowboys’ new Frisco, Texas, World Headquarters, Training Facility and Multi-Use Event Center.
This unique facility, like no other in sports, will proudly carry the Ford name and will be known as The Ford Center at The Star.
The Ford Center at The Star
The complex is scheduled to open in the summer of 2016 for the conclusion of Cowboys Training Camp and on time for the Texas high school football season.
Ford and the Texas Ford Dealers will become an integral part of the partnership between the Cowboys, the City of Frisco, and the Frisco Independent School District.
As the official world headquarters of the Dallas Cowboys, The Ford Center at The Star is built tough.
In addition to serving as the home to the entire football operations and practice fields,
The Ford Center at The Star will also include a multipurpose, 12,000-seat, indoor stadium that will provide facilities for use by the Cowboys, City of Frisco, and Frisco ISD football and soccer games and other sports, athletic, academic, fine arts, and entertainment events.