2016 Kia Optima in Aspen

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Imagine driving through the twists and turns of the Rocky Mountains through Aspen, Colorado towards the Continental Divide. Soaring peaks and deep valleys were the landscape we watched slip by as we drove the 2016 Kia Optima through Aspen last week. The impressive views began inside the vehicle and extended well out into the large stands of aspen trees.

2016 Kia Optima in Aspen

2016 Kia Optima

Before we even stepped inside the vehicle, we learned all about the evolutionary design and cutting edge technology for the all-new 2016 Kia Optima. I believe this says it best, “Kia’s best-belling nameplate is passionately designed and obsessively crafted with European styling, a refined premium interior and significant ride and handling improvements.

2016 Kia Optima SXL interior
Photo courtesy Kia Motors.

And with all of that, in addition to being the first Kia to sell over 150,000 units annually, it offers a list of Kia firsts:

  •  (AEB) — which, under appropriate conditions, will bring the vehicle to a complete stop to potentially avoid a collision or reduce damage to make the task of driving easier and more convenient
  • Wireless Charger (1st in D-segment— located at base of central console, lets users charge phones on the move, without a wire connection

Perhaps one of the most noticeable Kia firsts in the 2016 Optima is the Harman/Kardon QuantumLogic™ Premium Surround Sound Audio System that includes 10 speakers, Clari-Fi™7 technology and an upgraded 630-watt digital amplifier. Optima’s Harman/Kardon premium audio system also comes equipped with next-generation QuantumLogic™ Surround Sound technology, which extracts signals from the original recording and redistributes them into an authentic, multidimensional soundstage for playback that is clear, refined and detailed.

2016 Optima Harman Kardon premium sound system
Photo courtesy of Kia Motors

The Optima is the first-ever Kia sedan to feature QuantumLogic Premium Surround Sound technology. Once you are inside the sedan, surrounded by the sound of your favorite tunes, you will experience the difference that IS Harman/Kardon.

2016 Kia Optima front fascia - grille

Just like the city of Aspen, the all-new Kia Optima is “Anything but Ordinary.” It has been the best-selling Kia for 3 years running. It is instantly recognizable yet has several differentiating details that include a new bold, tiger-nose grille, signature greenhouse effect, and stretched dimensions for a more powerful presence. With a more bold and athletic stance, you are sure to notice it on the road. Get behind the wheel and  experience what we did in Aspen… a more responsive, confident ride.

Learn more about the complete 2016 line-up by liking Kia on Facebook and following @Kia on Twitter. Watch for the 2016 Optima to arrive at dealerships later this fall.

2016 Kia Optima exterior and interior pictures


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